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Urban Company Ropes in Abhinav Tyagi as SVP of Marketing

Urban Company Ropes in Abhinav Tyagi as SVP of Marketing

Urban Company (formerly UrbanClap) has appointed Abhinav Tyagi as Senior Vice President (SVP), Marketing.

 

An alumnus of the Delhi College of Engineering and Indian Institute of Management Ahmedabad, Tyagi has more than 17 years of experience in the Sales & Marketing function at Hindustan Unilever Ltd.

 

Tyagi has had a diverse and deep experience working across countries and cultures - handling skincare brand GTM in India, skincare brand launch in South East Asia, and brand communication and mix design in the laundry category for brands across South America, Africa, and Asia.

 

He has also had a stint as a Strategy Director assisting the then President of Homecare (and current Unilever COO) Nitin Paranjpe.

 

On his appointment, Tyagi said "Urban Company is on a very exciting journey of radically enhancing the home services experience for consumers and the quality of life for professionals delivering those services. I count myself fortunate to be able to come on board and help build upon the wonderful work being done by the team at UC and look forward to helping take the UC experience to many many more consumers globally."

 

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